Analysis of Advertising as a Means of Promoting Goods to the Market

Authors

  • Марк Геннадиевич Попов Southern Federal University

Keywords:

advertising, marketing, tasks, goals, functions, advantages, disadvantages

Abstract

The article describes the definition of advertising. The main tasks, functions and purposes of advertising as a kind of marketing activity are revealed. The main types and sub-types of advertising are identified. The advantages and disadvantages of advertising are described in the work.

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Published

2018-06-30

Issue

No. 2 (2018): Journal "U". Economy. Management. Finance. 2/2018

Section

Practice-Oriented Papers in Economics and Management

How to Cite

Analysis of Advertising as a Means of Promoting Goods to the Market. (2018). "Journal "U". Economy. Management. Finance.", 2, 114-120. https://portal-u.ru/index.php/journal/article/view/148