Development of a business plan for restaurant development

Authors

  • Kirill Tulyakov Murom Institute (branch) of Vladimir State University
  • Yulia Galkina Murom Institute (branch) of Vladimir State University

Keywords:

business plan, restaurant business, restaurant development, market analysis, target audience, marketing strategy, operational plan, financial plan, risk management, catering, investments, competitive advantages

Abstract

The article discusses the process of developing an effective business plan for the successful development of the restaurant business in a modern, dynamically developing catering market. The business plan is presented as a comprehensive document defining goals, strategies and necessary resources, serving not only as a tool for attracting investments, but also as a guide for managing and controlling the company's activities.

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Published

2025-06-30

Issue

No. 2 (2025): Journal "U". Economy. Management. Finance. 2/2025

Section

Young Researchers' Papers

License

Copyright (c) 2025 "Journal "U". Economy. Management. Finance."

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

How to Cite

Development of a business plan for restaurant development. (2025). "Journal "U". Economy. Management. Finance.", 2, 428-433. https://portal-u.ru/index.php/journal/article/view/1114

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